The Mission of REach®

Our mission is to help companies connect with one of the largest industries in the world: real estate. By helping companies innovate in the industry we help hundreds of thousands of small businesses, millions of REALTORS® and consumers and the economy as a whole.

A few facts and figures about Real Estate:

  • Accounts for 15% of the US economy.
  • Has taken us out of 5 of the last 7 recessions
  • In 2011 accounted for $1 trillion in residential real estate and $450 billion commercial real estate
  • Accounts for 2.5 million jobs in the US, along with its related professions
  • Generates $45 billion in residential commission dollars
  • Generates over $12.5B in marketing spend


Our Affiliations

REach® is a Second Century Ventures company.

About SCV

Second Century Ventures (SCV) is a venture capital fund focused on promoting innovation in the real estate industry and helping to enable the entrepreneurial spirit of real estate thrive. SCV has been fully capitalized by the NATIONAL ASSOCIATION OF REALTORS® (NAR)

About NAR

The National Association of REALTORS®, "The Voice for Real Estate," is America's largest trade association, representing 1 million members involved in all aspects of the residential and commercial real estate industries.

Our Testimonials