Bill is the CEO of CENTURY 21 Advantage Gold which has been recognized by both Real Trends & Rismedia as one of the largest real estate firms in the U.S. He is also CEO of the Social Media Marketing Institute, a Social Media Education provider and was the lead author in the 2010 rewrite of e-Pro, NAR's technology certification, winner of the REEA Award for best educational program of the year.
Bill has spoken as an expert in the use of Social Media and technology to the Federal Government, Harvard University, the National Association of REALTORS, the Canadian Real Estate Association, and numerous other organizations in the U.S., Canada, and the U.K.. He was named by Inman News as one of "Real Estate's Most Influential People Online",2009, 2010 and 2011. His ability to connect real world business experience with the use of social media , combined with an ability to make complex things simple, has made him a popular and in demand speaker at conventions and meetings in the US and overseas.
He has served numerous times as a director of the PA Association of Realtors, President of the NE MLB, President of GPAR, and Professional Standards Chairman of the PA Assoc of REALTORS. He is a member of the National Assoc. of REALTORS Professional Standards Committee, and was 2008 chairman. He is also an NAR trained Professional Standards Instructor, a trained DRS Mediator, and a Certified Mediator Trainer, e-Pro Trainer and CRB Instructor. .
As an Expert in the field of Organizational REO Bill represents several large national lenders in the sale of their real estate including Fannie Mae, Homesteps (Freddie Mac), & others. He has trained & spoken Nationally on Foreclosures & Short Sales, leading the Short Sales Working Group for the National Association of REALTORS.
He has received numerous awards from professional real estate organizations, including the honor of being inducted into the REALTORS Hall of Fame.